What does LIP mean in Business & Finance

LIP meaning is defined below:

Low Involvement Product. Marketingspeak for a product which doesn't require much thought before purchase. Question: Are all FMCGs LIPs as well?
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What does LIP mean? It stands for Low Involvement Product. Marketingspeak for a product which doesn`t require much thought before purchase. Question: Are all FMCGs LIPs as well?

Most popular questions

What does LIP stand for?


LIP stands for "Low Involvement Product. Marketingspeak for a product which doesn't require much thought before purchase. Question: Are all FMCGs LIPs as well?"

How to abbreviate "Low Involvement Product. Marketingspeak for a product which doesn't require much thought before purchase. Question: Are all FMCGs LIPs as well?"?


"Low Involvement Product. Marketingspeak for a product which doesn't require much thought before purchase. Question: Are all FMCGs LIPs as well?" can be abbreviated as LIP

What is the meaning of LIP abbreviation?


The meaning of LIP abbreviation is "Low Involvement Product. Marketingspeak for a product which doesn't require much thought before purchase. Question: Are all FMCGs LIPs as well?"

What does LIP mean?


LIP as abbreviation means "Low Involvement Product. Marketingspeak for a product which doesn't require much thought before purchase. Question: Are all FMCGs LIPs as well?"

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